Film Industry Network created a news campaign to help Samsung with their UK talent contest, releasing a series of articles to draw in video submissions that celebrity judges would vote on. At the end of the campaign, over 500 high-quality submissions were received from filmmakers and singers in the UK. Selected talent were then invited to participate in a mentorship programme with Idris Elba and Paloma Faith that was showcased on Sky One.
"We got some brilliant entries, and your articles in particular drove a substantial amount of traffic to the website. Overall very happy – thank you!" - Jonathan Green | Content Partnerships Executive